Referral marketing began with the idea that people can incentivize others to purchase items based solely on word-of-mouth. The concept behind referral marketing today is evident in its evolution through social media and technology. The rise of influencers, online reviews, email referrals, and social media redefined what referral marketing is and how it impacts people […]

Speed is something people look for in tech. The developments of the tech industry have spoiled humans into impatience. So much so that the average person’s attention span is less than 3 minutes. In social media marketing, a post that doesn’t hook your audience within 3 minutes is no good.  The post’s visuals, along with […]

The holidays are the most wonderful time of the year. It’s a time when families get together. For different fields, the holidays mark different times. For example, the medical field sees an increase in virus cases. For the restauranteurs, it’s one of their busiest seasons. The same goes for apparel and artisanal entrepreneurs. If we’re going with […]

One thing NaXum prides itself on is delivering ‘WOW’. As a tech company, its is NaXum’s responsibility to make their clients and their prospects feel how amazing the platform is. This is only through their motivation to deliver ‘wow’ experiences every time they embark on a task.  As a tech company, clients expect fast and […]

What is the key to getting the compensation plan your sales teams in the field deserve? Jenilyn Montebon, the President of Technology at NaXum, unpacks the key practices she has implemented at NaXum that make all the difference. #1 The Structure “In developing compensation plans, one important practice that needs to be in place is […]