NaXum Core Value: Promote from Within

Posted by naxumadmin / March 31, 2023

Employees today look for more than just a fair compensation package. A company’s culture, along with the company’s Corporate Social Responsibility, is a driving factor when choosing an employer. NaXum’s Core Value of promoting from within is just one aspect of the company’s culture that cultivates growth, not just for the company itself but for each of its members.

Promoting from within the company is generally considered better than hiring someone new from an external source. Here are some reasons why:

First, promoting from within the company ensures continuity in the leadership structure. This is important because existing employees have a deeper understanding of the company culture, values, and operations, which can lead to a smoother transition when assuming leadership roles. They have built relationships with their colleagues and customers, and this familiarity can help them to make informed decisions and manage the team more effectively.

Second, promoting from within the company can have a positive impact on employee morale. Employees who see their colleagues being promoted are more likely to feel motivated and engaged in their work. They may see opportunities for career advancement and feel more loyal to the company, resulting in a higher retention rate. In contrast, hiring someone new from outside the company can create feelings of resentment or mistrust among current employees who may feel overlooked for promotions or unappreciated for their work.

Third, promoting from within can serve as positive reinforcement for employees to continue performing at their best. It sends a message that hard work and dedication are recognized and rewarded. This can create a culture of excellence where employees strive to exceed expectations and take ownership of their work. On the other hand, hiring someone new from outside the company may convey the message that existing employees need to be more capable of fulfilling the role, leading to decreased motivation and productivity.

In conclusion, promoting from within the company has numerous benefits, especially from a marketing executive’s perspective. It promotes continuity in leadership, boosts employee morale, and reinforces positive behavior. While external hiring may be necessary for certain situations, promoting from within the company should always be considered a viable option. 

Have you explored promoting from within at your company? Let us know your experience in the comments. 

BEN DIXON Chief Executive Officer

Ben Dixon is the CEO of the referral marketing technology company and works with companies spanning the globe in mlm, direct sales, and affiliate marketing. For more information on Gamification and using real-time notifications to engage your affiliates in the sales process create your FREE NaXum account.

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